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ON Semiconductor and Ride Vision Partner to Provide Advanced Safety Solutions for Motorcycle Riders

Ride Vision, the first to enter the two- and three-wheeler lifesaving market, is a disruptive innovator

Onsemi (Nasdaq: ON), a leader in smart power and smart sensing technologies, announced a partnership with Israel’s Ride Vision to develop advanced safety solutions for motorcycle riders. Ride Vision’s industry-leading collision avoidance technology for motorcycles (“CAT”) combines machine vision with artificial intelligence (AI) and works based on high dynamic range data captured by ON Semiconductor’s AR0147AT automotive-grade image sensor . CAT promptly warns cyclists about impending dangers on the road, avoiding a high percentage of traffic accidents and helping to save lives.


Two cameras with AR0147AT image sensors are used in each system, mounted on the front and rear of the motorcycle. The camera captures high-quality images and transmits them to a small onboard processing unit that uses Ride Vision’s proprietary, unique algorithms for two- and three-wheelers to provide cyclists with real-time 360-degree collision warnings with no blind spots .


Ride Vision founder and chief executive officer (CEO) Uri Lavi said: “We are excited that the results of this partnership will help improve road safety for all cyclists. We combine ON Semiconductor’s range of high dynamic range sensors with our own The combination of technologies provides motorcycle riders with the highest level of safety.”


Modern advanced driver assistance systems (ADAS) have been used in cars for decades, and various regulators around the world have introduced regulations mandating the use of safety-oriented technologies aimed at reducing car driver deaths. But those regulations are not enforced on motorcycle users, who kill more people each year than motorists.


“Motorcycles and cyclists travel in the same traffic and weather conditions as other motorists, but have never had the same level of safety mechanisms to protect them,” said Chris Adams, vice president and general manager of ON Semiconductor’s Automotive Perception business. Our partnership with Ride Vision to develop this advanced safety solution changes that, providing motorcycles with the same high-performance, high-dynamic-range image sensors as passenger cars. Keeping all road riders safe is the ultimate achievement The most important thing about the Zero Incident Vision.”


Ride Vision users can customize the level of warning they want to receive in the personal app and have access to three hours of continuous looping video of all their rides, facilitating insurance claims and leisure. Ride Vision is currently the only commercially available Advanced Rider Assistance System (ARAS) designed for two- and three-wheelers, and has already made waves in select markets around the world, including Israel, Australia, Germany, Switzerland, Austria, and soon to the United States.


The AR0147AT is a member of ON Semiconductor’s Hayabusa sensor family with scalable resolution and high dynamic range with LED flicker reduction (LFM) and is in production. Please contact an ON Semiconductor sales representative for more information.

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